I'm Travis Klein — a Creative Director who's spent 15+ years leading creative & UX teams at Citi and Teladoc Health. I still put my own hands on the work, and now that includes real fluency in the AI tools helping teams move faster without losing the craft.
A mix of enterprise UX, brand, and campaign work — each one built around a real business problem, not just a pretty screen.
"Travis is one of the best cross-functional partners I've worked with. He does a fantastic job balancing creative and brand objectives with client needs — always willing to help and prioritize what we needed to deliver."
"I had the privilege of reporting to Travis, where he also served as a coach and mentor. He expertly guided me through digital marketing and analytics, and consistently inspired me to stay ahead of the latest technology. Anyone would be fortunate to have Travis on their team."
"Travis is a true advocate for creatives, always going the extra mile — not just for his team, but for anyone looking to collaborate or level up their skills. If you want someone who gets it right the first time, hire Travis."
I lead creative for companies where the stakes are real — regulated industries, public markets, millions of users — and I've never found that limiting. Constraint is where craft gets interesting.
Right now I run a 10-person UX/UI pod inside Citi's in-house agency, and I've spent the last two years building the playbook for how creative teams actually use AI responsibly, at scale, without losing brand or trust.
Creative Director, UX/UI — Citi Skyline in-house agency, US Personal Banking
Creative Director — Teladoc Health, 2015–2024, startup through public company
UX/UI · Design Systems · Brand · Human × AI Creative Systems
Dallas, TX — open to remote & hybrid leadership roles
Figma · Adobe CC · AEM · Firefly, Midjourney, Runway ML, Gemini, Claude
BA, Austin College · AA Graphic Design, The Art Institutes (4.0, Best Portfolio)